All marketers and businesses want to expand their market, and affiliate marketing is one of the easiest ways to monetize your business. You are already running your own business and promoting others’ services as an affiliate on your website to increase your revenue. Even if you are working only as an affiliate, you can earn money with your website.
If you are running an affiliate program but most of visitors do not click on your advertisement, you can re-engage those visitors according to their interests with Facebook Custom Audience. You need to find people who are interested in that particular niche and increase your affiliate marketing so that your sales will grow. You need to choose the products to market that fall within your niche, and this can be helpful for you when you remarket to them on Facebook.
Affiliate marketing will help you to grow your business with Facebook custom audiences, and here are some tips about choosing products to generate more traffic to your website.
Choose products from your niche: When you are using affiliate marketing with your business, you should choose products and services that fall within your niche and are similar to your products and services.
With this strategy, you will know which types of customers may be interested in your affiliate program. You can remarket affiliate program products with your product to your potential customers with 5% off on combo, 10% off on combo or with some special offers on a combination that will encourage them to purchase your affiliate’s product.
Optimized landing pages: You need to segment your website audience and your affiliate advertising ads customers. After segmenting, you can target them with specific ads and a highly targeted call to action, and optimize this with the correct landing page.
With optimized landing pages you can use your Facebook ad to direct them to their desired landing pages with a remarketing message.
Lookalike audiences: You can use lookalike audiences to create similar audience to your potential customers and generate more leads with your Facebook remarketing strategy. You can also reach to your top 1% similar audience with the similarity reach option, or you can reach up to 5% of your similar audience. This method will help you to increase your ROI, leads and click through rate.
Personalized ads: You can personalize your ads when you promote your affiliates’ products. You can personalize your ads with their name, and this will build your brand awareness. You can also personalize according to your potential customers’ behavior, age and demographics.
Like this article and want more? Check out my Free Facebook Remarketing Report here!